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Online Study Materials - B.A/B.Sc/B.Com, M.A/M.Sc/M.Com Programmes of Universities in Kerala |
Online Study Materials for BBA-Semester II & IV -University of Calicut
Course: Marketing Management, Topic: Module 1 - Introduction to Marketing Management.
Asha S. Kutty
Asst. Professor of Management Studies, MD College, Pazhanji, ThrissurCourse: Marketing Management, Topic: Module 2 - Consumer Behaviour & Market Segmentation
Asha S. Kutty
Asst. Professor of Management Studies, MD College, Pazhanji, ThrissurCourse: Marketing Management, Topic: Module 3 - Product & Product Policy
Asha S. Kutty
Asst. Professor of Management Studies, MD College, Pazhanji, ThrissurCourse: Marketing Management Topic: Module 3 - Price & Pricing Strategies
Asha S Kutty
Asst. Professor of Management Studies, MD College, PazhanjiCourse: Marketing Management Topic: Module 4 - Promotion: Publicity, Public Relations, Direct Marketing
Asha S Kutty
Asst. Professor of Management Studies, MD College, PazhanjiCourse: Marketing Management Topic: Module 4 - Promotion: Personal Selling
Asha S Kutty
Asst. Professor of Management Studies, MD College, PazhanjiCourse: Marketing Management Topic: Module 4 - Promotion: Sales Promotion
Asha S Kutty
Asst. Professor of Management Studies, MD College, PazhanjiCourse: Marketing Management Topic: Module 4 - Promotion: Advertising (Part 1)
Asha S Kutty
Asst. Professor of Management Studies, MD College, PazhanjiCourse: Marketing Management Topic: Module 4 - Promotion: Advertising (Part 2)
Asha S Kutty
Asst. Professor of Management Studies, MD College, PazhanjiCourse: Marketing Management Topic: Module 5 - Promotion: Physical Distribution
Asha S Kutty
Asst. Professor of Management Studies, MD College, Pazhanji